NASCAR and 1/ST Technology have announced a partnership to bring pari-mutuel betting to eligible U.S. jurisdictions. This collaboration will allow fans to wager on NASCAR races through web, mobile app, digital channels, and retail locations.
1/ST Technology, a specialist in pari-mutuel betting solutions, has been selected by NASCAR as their betting partner. The president of 1/ST Technology, Keith Johnson, expressed excitement about the partnership and the innovative betting opportunities it will provide to fans.
Pari-mutuel betting allows operators to offer a wide range of betting options with high variability, making it a popular choice for wagering on horse racing events. It handles over $100 billion in wagers annually and enables data aggregation across operators and jurisdictions.
NASCAR’s Managing Director of Sports Betting, Joe Solosky, highlighted the shared commitment to innovation and enhancing the fan experience with this partnership. The goal is to create memorable moments for fans by combining technology with the excitement of NASCAR racing.
1/ST Technology, a division of 1/ST, is known for providing betting solutions and gaming technologies for sporting events and global fan bases. With this partnership with NASCAR, the company aims to elevate fan engagement and offer unique betting opportunities to enhance the excitement of every race.
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