Taylor Swift’s “Eras Tour Book,” released on Black Friday, contains previously unknown details about the record-breaking concert series that has spanned five continents over 21 months. The book, priced at $39.99 and available exclusively at Target, reveals behind-the-scenes tidbits and Easter eggs that fans may have missed during the concerts. With an initial print run of 2 million copies, the book marks Swift’s latest effort to monetize her music beyond live shows and recordings.
In the book, Swift shares secrets about her performances, such as the fact that the platform she spins on during “Who’s Afraid of Little Old Me?” is operated by a crew member, and the choreography for “Mastermind” is inspired by a chessboard. Fans also learn about the comfortable experience of being rolled backstage in a janitor’s cart.
Swift’s “Eras Tour” is praised for its military-like precision and for always starting on time. With nearly four dozen songs performed in an average of three hours and 15 minutes, the tour includes tracks from a variety of albums, showcasing Swift’s musical evolution over the years.
As the tour comes to a close with three final shows in Vancouver, Swift expressed gratitude to her fans and hinted at more to come in the future, signing off with “See you next era.” The book, along with an exclusive album, is expected to generate further excitement among Swift’s dedicated fanbase.
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