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JetBlue plans to open airport lounges in New York and Boston for premium customers in competitive move


JetBlue Airways, known for its low-cost flights, is planning to open its first airport lounges at New York’s JFK Airport and Boston next year. These lounges will be available to customers with a new premium credit card, those flying in JetBlue’s Mint business class on trans-Atlantic routes, and high-level frequent flyer status holders. The lounges will feature cocktail and espresso bars, light bites, and workspace.

JetBlue’s move to open airport lounges follows in the footsteps of other major airlines like Delta, United, and American Airlines, which have lucrative credit card deals and exclusive lounges for high-spending travelers. The airline has been focusing on cutting costs and returning to profitability, including deferring new aircraft deliveries and adjusting routes.

The airline is also rumored to be considering offering a mini Mint cabin on some aircraft, a smaller version of its popular Mint business class. Other airlines have been revamping their lounges to cater to high-spending customers, with Delta recently opening its Delta One lounge at JFK Airport.

In addition to JetBlue, other airlines like Southwest, Spirit, and Frontier are also looking to enhance the travel experience for passengers willing to pay more, by offering extra legroom seats and bundles with added perks. Credit card companies like American Express, Chase, and Capital One have also opened airport lounges to attract consumers. Overall, the airline industry is evolving to cater to the needs of high-end travelers and increase revenue through premium offerings.

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www.nbcnews.com

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